Blog

A blog about beauty, but not a "beauty blog."

Perhaps you only recently found out that copywriting is not about legalities and IP (that’s copyright). Or maybe you already know about copywriting, but not much about the beauty industry. These blogs cover both, and are loaded with information about the specifics of beauty copywriting. Looking for our creative work? Head back to the home page and scroll down to the writing samples section.

Beauty copywriting tips: brand voice

Finding, perfecting, and maintaining a brand voice is something that comes easily to some. It’s easy to understand, apply, and evaluate, and that’s reflected in a strong community or hitting

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What is a beauty copywriter?

Working as a beauty copywriter is the dream job for anyone dedicated to exploring all areas of the beauty industry. It’s also wonderful for anyone who is skilled at writing

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What does a beauty copywriter do?

Writing about beauty is the most obvious part of the job description, but being a beauty copywriter requires plenty of other skills and responsibilities. Beyond putting pen to paper (or

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Hadley Co.
Amy Hadley is a beauty copywriter with a background in print journalism, digital media, public relations, and eCommerce. As someone contributing to the beauty industry, she encourages her clients to use words creatively, sincerely, and responsibly. This is to promote more honest and thoughtful communication in the beauty industry, and better serve its consumers.